Julie Woessner, Director of National Policy: 

graduated from Duke University School of Law in 1986. Ms. Woessner, a retired lawyer, has been involved in tobacco harm reduction advocacy since early 2009 and has been an active member of CASAA since its inception. She was appointed to serve on CASAA’s Board of Directors in 2012 and was elected to serve as its Legislative Director in 2013, President of the Board 2014-2018, and served as Executive Director from 2014 to 2017 before assuming her role as Director of National Policy.

“This is an incredible honor, and I am humbled (and more than a bit embarrassed) to be singled out for what has been a group effort. Frankly, everything CASAA does is a group effort, and our effectiveness depends on the support and active involvement of not only CASAA leadership, but also—and most importantly—CASAA’s membership. ❤”


The Consumer Advocates for Smoke-free Alternatives Association (CASAA) is a non-profit 501(c)(4) organization with an all-volunteer board and a grassroots membership of more than two hundred thousand individuals from all walks of life, and we are growing daily. We are a consumer organization, not a trade association. We are dedicated to ensuring the availability of reduced harm alternatives to smoking and to providing smokers and non-smokers alike with honest information about those alternatives so that they can make informed choices.

CASAA needs your support so we can defend the access, diversity, and truthful information about smoke-free alternatives. Every donation goes to fund calls to action, efforts to meet with lawmakers and regulators, and our operations. We are a non-profit organization with an all volunteer board ensuring your contributions go directly into real advocacy.

CASAA is a 501(c)(4) tax-exempt organization. While CASAA is a non-profit organization and pays no income taxes on the donations it receives, contributions or gifts to CASAA are not deductible by the donor as charitable contributions for federal income tax purposes.

(1) Take Action! Engage with officials regarding federal legislation and regulation affecting your access to low-risk alternatives to smoking.



(2) Join CASAA! It’s easy, it’s free, and we will keep you up to date on information and opportunities to take action to protect your access to vapor products.



(3) Register To Vote! Millions of vapers, including YOU, have the power to influence government decisions by electing candidates who support vaping!



(4) Tell your story! Visit CASAA’s Testimonials Project and tell us about your experience with low-risk, smoke-free products like e-cigarettes and snus.



(5) Support CASAA’s work to promote tobacco harm reduction policies and keep the diverse range of smoke-free alternatives available.



Liquid bottles of flavor blends in development initially reminded us of chess pawn pieces when sitting on our laboratory tables. From the very beginning, we thought of our liquid much like a pawn.


The official dictionary definition defines a ‘pawn’ as “someone or something that is used or manipulated to further one’s purpose”. It’s also fitting that the game of chess is a sophisticated and complex game (much like our flavor profiles). The pawn in chess only moves forward and is often sacrificed…much like our liquid.


We started in 2012 with five complex and sophisticated flavor profiles that were created for adult users. There are five traditional tastes distinguished by the human palate: sweet, bitter, sour, salty, and umami (which is described as savory). Throughout our entire product offering, Five Pawns has an ingredient component that satisfies each one of the five tastes. Hence, the name “Five Pawns”.


The strengths of Five Pawns are our people and our insatiable need to serve our customers. We believe that if you empower people (our team members, business partners, and customers), that you create an organization, brand, product, vision, and lifestyle that will inspire others while standing the test of time.


We promise to always innovate while holding true to our core values of people, product, and service. We’d like to welcome you to the Five Pawns family.



Who We Are 

We are passionate about vaping. Giant Vapes is a company owned by and staffed by vapers. Every line we bring in is carefully curated. The products we make available to our customers use premium ingredients, are properly and carefully manufactured, and come from vendors who share our concern for the future of this industry. We carry e-liquid and hardware that we believe in, and that we use every day.


We are obsessed with fulfillment. That’s right, we spend most of our time and manpower on getting your orders shipped quickly and correctly, per our same-day shipping guarantee. We don’t mind bragging about our staff – our shipping team is the best in the business, and they’re constantly innovating and improving to make sure your orders get out lightning-fast.


We are dedicated to customer service. Our fulfillment team makes sure your orders go out quickly and correctly, and our customer service team is here, just in case there’s a problem with your shipment. And, of course, they love to answer questions, make recommendations, and help you place your orders – our service staff is proud to be there when you need them.


We are committed to advocacy. We work with state and national advocacy groups around the country to educate legislators and consumers, lobby for fair regulations, and secure the future of vaping.


We are inspired by our vaping community. Meeting and talking to vapers around the world is one of the most rewarding parts of being in this business. We support vape events where we can meet people face-to-face, host a Facebook Community for our customers and vendors, and stay active on TwitterInstagram and Google + so that we can hear from you – because you are the reason we’re here.



David Goerlitz (born April 15, 1950) is an American actor, writer, educator and a male model. He is best known as the “Winston Man”, appearing in advertising for Winston cigarettes for 8 years in the 1980s.

Goerlitz publicly quit smoking and joined the anti smoking movement condemning tobacco industry advertising for which he testified to Congress in 1989. After 20 years of international public speaking and education Goerlitz became disillusioned with the anti smoking movement in 2007. He then became an advocate for the vaping industry[10][11] and in 2016 starred in the documentary film A Billion Lives.

Early life

Goerlitz was the youngest of 3 boys, his father was a Baptist preacher. Goerlitz stated in a 2016 article “we moved 14 times in 6 years and every state we went to was different”. He started smoking at the age of thirteen and continued until the age of 38 although struggled for many years to give up completely.




Goerlitz began modelling at the age of 29 and after a callback in 1980 was employed by R.J. Reynold’s Tobacco Company as the “Winston Man”. Goerlitz was featured in 42 advertisements for Winston cigarettes, including the ‘Search and Rescue’ advertisement series, for which he was America’s most-photographed person on cigarette advertisements. The marketing series moved Winston cigarettes from number 4 to number 2 in worldwide sales.

Public Health Education


In 1988 Goerlitz’s brother was diagnosed with cancer after which Goerlitz publicly quit smoking at the ‘Great American Smokeout‘ in November of that year. At this point he became involved with the anti smoking movement and toured schools and colleges worldwide. He shared his story throughout North America, Taiwan, Japan and Sweden. Goerlitz was honoured by the World Health Organisation in 1989 with a medal of honour and also worked with The American Cancer Society, The American Lung Association and The American Heart Association.



In 1999 Goerlitz published his story with Gary LaForest in a book titled “Before The Smokescreen” with Gladstone Publishing. The book recounts how and why Goerlitz began his 23 year long three and a half pack a day addiction to tobacco. In addition he gives the reader a behind the scenes look at how his ads for the tobacco industry were made and reviews his award-winning educational program for young people.

Vaping Advocacy

2007-Present Day

Goerlitz became disillusioned with the anti smoking movement and controversially spoke out about his views on the anti smoking industry, government and the tobacco industry. He has been publicly advocating for tobacco harm reduction through the use of vaping products in media since 2007, giving interviews on a number of online platforms.

A Billion Lives


In 2016 Goerlitz was featured in the award-winning documentary film A Billion Lives directed and narrated by Aaron Biebert and distributed by the production company Attention Era Media. In the film Goerlitz discusses his previous role in fighting the tobacco industry and his efforts in the vaping community.